White, not Pi

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I got some pretty looking sweets (from Jean-Paul Hévin Chocolatier) today.

In Japan, March 14 is better known as White Day than Pi Day. A month later Valentine’s Day on this made-up holiday, some guys buy sweets in return to what they got last month. For some reason, guys receive Valentine’s Day gifts from girls here.

A couple of facts I learned from Wikipedia today:

  • This White Day thing was started by a confectionery company in my hometown Fukuoka in 1977.
  • White Day is also observed in South Korea, Taiwan and China.

Happy White or Pi Day!

White, not Pi